SEO News

Day Avinash Kaushik

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  1. Link Building With a Healthy Dose of Marketing: 8 Ways to Solve Problems for Free

    Avinash Kaushik of Google wrote an article on his own site that provided thorough tips on how to best navigate through the upcoming murky waters. Not bad for a day's work. While it was great that Moz offered such a tool, many complained about the...

  2. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    Segment Contributed by: Avinash Kaushik is the Digital Marketing Evangelist at Google and author of the Occam's Razor blog. This segment – which is similar to day-parting reports from AdWords – compares traffic received during and after business...

  3. Google '(Not Provided)' Keywords: 10 Ways to Get Organic Search Data

    In 2011, Avinash Kaushik, one of the world's top analytics experts and an evangelist for Google, wrote a blog post "Smarter Data Analysis of Google's https (not provided) change: 5 steps" detailing the things marketers can do within their Google...

  4. Landing Page Optimization: How to Identify Testing Opportunities

    According to Avinash Kaushik, Digital Marketing Evangelist at Google, "as a benchmark from my own personal experience over the years it is hard to get a bounce rate under 20%. You might have employees that feel like testing is going to end their...

  5. 7 Time-Saving Google Analytics Custom Reports

    This report is from none other than the master of Google Analytics, Avinash Kaushik. Make sure to read Greg Habermann’s top five most used Google Analytics Custom Reports to learn about and get custom reports for Unique Visitors by Page; Conversion...

  6. Facebook - A Love Story: Using Earned & Paid Media to Better Attract & Engage Customers

    In the opening keynote at SES San Francisco, Avinash Kaushik discussed “Business Optimization in the Digital Age” and compared companies that just measure Facebook “likes” to the equivalent of him marking down each person as a lover that only...

  7. Google’s Avinash Kaushik Talks Optimization Across All Channels at #SESTO

    Avinash Kaushik, digital marketing evangelist at Google, took the stage at SES Toronto this morning to talk marketing program optimization across all channels. In addition to his position with Google, Kaushik is the co-founder of Market Motive Inc...