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  1. Search Engine Optimization Companies: Break Google's Rules to Get Top Rankings?

    I hold out hopes that, one day, my website might actually earn a top position for this keyword phrase. An example link (from a French site) for MainStreetHost (from September, 2013 – this isn't something they did "back in the day," this is current...

  2. Reflecting on a Successful ClickZ Live New York & A Fond Farewell to Mike Grehan

    Opening the conference on the first day was keynote speaker Randi Zuckerberg. The inaugural ClickZ Live New York kicked off with a bang earlier this month as more than 2,000 digital marketing participants gathered at the Marriott Marquis in Times...

  3. Digital Data Trends – Search, Social, & Content Fusion

    In terms of content and social media trends, some staggering statistics where shared: billion were spent on content in 2013 (according to Custom Content Council Survey, 43 billion total, 42 percent online).tweets happen per second.billion pieces...

  4. 15 Ways to Avoid Reputation Roadkill @ClickZ Live #czlny

    Reputation management expert Andy Beal, chief executive (CEO) of Trackur and author of Repped: 30 Days to a Better Online Reputation, kicked off day two of ClickZ Live New York by sharing 15 examples of reputation disasters, and what we can learn...

  5. Why Content Marketers Should Step Back From Creation and Focus On Strategy

    Taking a step back from the day to day of content marketing to develop an effective content marketing strategy will help marketers to better 'aim the content' arrow which ultimately will help them better achieve their goals.

  6. Not Ranking in Google: Is a Manual Penalty, Algorithmic Change, or Content to Blame?

    We rolled out something like 665 different changes to how we rank search results in 2012, so any given day, the odds that we're rolling out some algorithmic change are pretty good. What you've seen is, for example, Panda has become more and more...