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  1. Court Rules Yelp May Demand Money for Adding and Removing Reviews

    Yelp has maintained since day one that its rating and review system is fair and unbiased and that it does not tamper with the ratings of a business that declines paid advertising. The owners of the Santa Barbara, Calif.based Cats and Dogs animal...

  2. Social Customer Service Secrets to Avoid Negative Search Results

    Not as a make-up for doing something wrong, but as a random act of kindness just to make their day and acknowledge them for whatever you can think of, like being your 10,000th Twitter follower or being the 10th customer to order a certain cup of...

  3. Is a Proposed Twitter Algorithm the Death of "Real Time" on the Social Platform?

    We test and make sure we understand what the implications are," adding, "Individual users are not going to wake up one day and find their timeline completely ranked by an algorithm. From a Wall Street Journal (WSJ) report, Noto was quoted as saying...

  4. Last-Minute SEO - Here Come the Holidays!

    Well, that depends on when you read this, but let’s say it is just after Labor Day and your target is the Christmas holiday season. Since most companies don’t start making the majority of their money until Q4 (the term "Black Friday" came from the...

  5. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    How much content is published by the publisher per day? How do you know what link-building is safe in 2014? Is there such a thing? That’s a question most SEOs, marketers, and business owners have been trying to answer since Google Penguin first hit...

  6. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    But by spending so much time analyzing their websites via a desktop computer, they might be missing an extremely important segment of their traffic that’s growing every single day – MOBILE. When companies are hit by Panda and see a huge drop in...

  7. The NSA Has a Hush-Hush Google-Like Search Engine

    The news website reports that the system is capable of handling 2 to 5 billion new records every day, and makes sense of email, phone call, fax, Internet, and text message metadata. The United States National Security Agency (NSA) has its own...

  8. Navigating Secure Search: From Keywords to Content [BrightEdge Share 14]

    The data is only in 90-day segments, so download and archive, Kasteler said. Ever since Google unleashed 100 percent secure search, SEOs have scrambled to fill gaps in measurement. In this session at BrightEdge’s Share 14 event, brands like Groupon...