SEO News

David Armano

  1. Innovate or Die: Where Will SEM (and You) be in 5 Years?

    Image Credit: David Armano However, all industries come to maturity, and our industry is no exception. If we don’t prepare for it today, we won’t be around five years from now. This current “high” has been found in almost every marketing industry...

  2. 2 Books Offer Killer Social PR, Facebook Ad Tactics

    A measurement framework aligns KPIs (Key Performance Indicators) with criteria to measure against, according to #ProBook’s David Armano. Weintraub’s Chapter 2, along with #ProBook’s Joe Chernov and Armano, emphasize the criticalness of setting Key...