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  1. BloomReach Marketing Platform Aims to Expose Your Best Content in Organic Search & Social

    The size, scope, and constantly updating nature of their database paired with the focus on user experience and conversion is both impressive and refreshing. BloomReach has an English language database of 12.6 million synonym pairs, 73 times more...

  2. 5 Ways to Create an Online Buzz

    Do you have a database of your customers? But every company, no matter what its size, can take a few simple steps to boost the buzz around its product or service. Now, unless you're a mega brand like Apple (or you do something dreadfully wrong!

  3. SEO Tool Review: Wordtracker Back Majestic To Create Link Building Magic

    Built on Majestic SEO, which is basically a search engine, Word Trackers' Link Builder tool queries a database of over 1.8 trillion URLs from 150 million root domains. Before using the Link Builder I had to identify a strategy and qualify the size...

  4. Improve Lead Conversions with Speed and Quality

    If all of the leads from your various sources aren't loaded into a central repository (database) you won't be able to measure and affect change (remember, if it can be measured, it can be optimized). However, there's no one-size-fits-all answer.

  5. Assembling Your Landing Page Optimization Dream Team, Part 4

    Capturing additional information (changes to the database). Depending on the scope of your test and the size of your company you may be able to start small and build on your initial successes. Today, we'll look at the final three roles: the...

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  6. Weapons of Mass Optimization

    This process can be automated fairly easily, since the manufacturers name and model are already in your database. Thus, a large-scale database is necessary – so don't skimp out! A team of this size should be able to efficiently drive forward even a...