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  1. The Perennial SEO Audit – Creating an Effective Framework for Keeping Your Campaign Running at Peak Performance

    Majestic SEO link index database to review links acquired A few simple mini-deep dives at specific times throughout the year can dramatically benefit your campaign. SEO audits are immensely popular. Especially when an agency is newly hired by a...

  2. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Can we integrate the local CMS with our internal database? Can they be customized based on one or many database fields? Choosing a local search automation vendor can be a complicated and intimidating decision for companies with hundreds or...

  3. The Hidden Skill Every PPC Manager Should Possess: Sleuthing

    We discovered that there were many duplicate leads in our CMS database. The definition of sleuthing is, "to track or follow. PPC managers have to do exactly this when analyzing statistics and deciphering what is influencing their campaign performance.