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Data Validation

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  1. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    On-Page Validation or Local SEO Factors Best practice on-page validation factors (Local SEO) Relevant backlinks on directories and IYPs through listing validation. Although structured data isn't a ranking factor (meaning all other things equal, you...

  2. Website Launch Checklist: 25 Things to Test Before Your Site Goes Live

    Validation Title Tags/Meta Data You’ve got many ingredients coming together, and before you’re done adding them, you sample it to see that you got it just right. But this step – the testing – is often ignored before a site goes live.

  3. 5 Google Dynamic Remarketing Ads Best Practices

    Install a Google remarketing tag on your site: You can test and validate your tag using Google's remarketing validation tools. Send a data feed to the Google Merchant Center Login: You're already doing this if your listing on Product Listing Ads or...

  4. Integrating Owned, Earned & Paid Media For Better SEO

    This is quite a validation that sentiment has, and will have on social media and search. For example, recently AOL (parent of TechCrunch, Huffington Post, MapQuest and other digital environments) morphed the role of Simon Heseltine, Director of SEO...

  5. SEO & Website Redesign: Relaunching Without Losing Sleep

    W3C/Section 508/Code Validation Perform a W3C code validation report. Nothing makes an SEO want to cry like lost data. SEO Redesign: Teamwork First It should go without saying, but SEOs, developers and designers must work together cohesively during...

  6. Structured Data First Steps: Adding Schema Location Markup to Your Website

    You can tweak it for styling, but be sure you're testing your changes in Google's Structured Markup Validation. After you've entered your address in the Organization tool and pulled out the code, you then add it to your website and check for style...