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  1. Writing Your Way to the Top of Search and Social Results

    Provide writers with data such as targeted keyword phrases and trending hashtags that can help them help you optimize better. If you have research and data that will help a writer include words that work best for social networks or tips in email...

  2. seoClarity: In Mobile World, Search Result Placement Is Critical to Clicks

    This study claims to be the first to compile a comprehensive data set of CTR for mobile. The study - the first of a three-part series analyzing CTR for mobile and desktop users - collected data over 90 days during the summer to avoid any seasonal...

  3. Google Panda and the High Risk of Using Aggressive or Deceptive Advertising

    That means that Google is getting even more engagement data during the surge, even when the site has serious problems. So, if you have 1 million impressions per day, breaking up articles into smaller pieces across a paginated set could yield 10 to...