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  1. Key Factors to Effective Competitive Analysis as a Small Business

    Imagine how helpful it would be to find out which products and services that they are selling and marketing the most so that you can consider selling (or avoiding) them as well. In the case of UHaul and Public Storage, UHaul does promote self...

  2. Google Reports Surge in Government Takedown Requests

    As we've gathered and released more data over time, it's become increasingly clear that the scope of government attempts to censor content on Google services has grown," wrote Google legal director Susan Infantino in a blog post.

  3. Rise of the New School SEO Professional

    SEOs can expand into these services because they occupy a valuable, though fragile, niche in the perceptions of the rest of the enterprise. SEOs need to stay technically minded and data-driven. Vendors like UBL can be a real help here by providing...

  4. Scroogled Rises: Microsoft Back on Attack as Google Faces New Antitrust Complaint

    In an interview with the New York Times, European Union’s antitrust chief, Joaquín Almunia, noted one solution to deal with this issue could be "labeling" – or something that clearly distinguishes when Google is promoting its own services...

  5. Racing Penguin: How to Attack Unnatural Links Before Penguin Hits [Case Study]

    That company was helping promote some of my client's services and ended up launching a campaign in the fall of 2012. And as part of that campaign, the company decided to build links to my client's website to "increase the visibility" of his services.

  6. Is Google's Unified Privacy Policy Illegal in Europe?

    The action follows an initial investigation by the French data protection authority CNIL, on behalf of the Article 29 group of which the ICO is a member.The ICO also confirmed that several other data protection authorities in Europe are also...

  7. Inside the SES New York 2013 Expo Hall: Networking, Pinball & Swag

    Her company steps in offering a comprehensive services with enhanced sets of data which is not available anywhere else. As Cohan purports, they have names like Jim Boykin and Kris Jones in the presentation rooms, their booths on the Expo Floor, and...

  8. SEO & Keywords: Think Conversions, Not Rankings

    SEO firms of all sizes face challenges with selling, delivering, and ultimately demonstrating results of services to end clients. The way we market, sell, deliver and report on SEO services has not kept pace and needs to catch up.