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Data Quality Fraud Issues

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  1. Facebook Ads 80% Bot Claim, Examined! Why You Shouldn’t Lose Faith Just Yet

    It is also funny to note that they apparently did not think this would be a big deal, even though they accused the largest social community on earth of not cleaning up fraud. Since Facebook has the technology to identify these “undesirable users...

  2. Ad agencies should slide on down to SES New York

    Auditing Paid Listings and Click Fraud Issues Ads in a Quality Score World Analytics: Data Into Action Carol Kruse, Vice President of Global Interactive Marketing, The Coca Cola Company, is speaking at the Search Engine Strategies conference, which...

  3. Schedule optimization for SES New York

    Auditing Paid Listings and Click Fraud Issues pm Ads in a Quality Score World pm Analytics: Data Into Action The biggest Search Engine Strategies conference of the year will be held the week of March 17 in New York City.

  4. Search and the Law: Attorney Clarke Douglas Walton

    Not just on PPC click fraud, but also on copyright infringement. Needed: A Detailed Picture of Click Quality, Traffick More of this information is being accumulated by the search engines, and is really going to be valuable to marketers of various...