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  1. SES Atlanta is Just 3 Weeks Away: Learn Top SEO & Paid Search Tactics, Tips & Tools

    On the paid side you shouldn't miss PPC experts Kevin Lee and the author of this post, who will be sure to bring you up to speed on the state of the art of paid media, as well as hearing the latest on retargeting using data you already have and...

  2. 5 Fast Facts about the EU's Privacy Ruling on Google

    He claimed the debts had long been resolved, and the Google link to this outdated information had violated his data protection rights. This ruling, along with another landmark ECJ privacy case that threw out Europe's data retention directive...

  3. How Personalizing Websites With Dynamic Content Increases Engagement

    You can increase online conversions with real-time recommendations based on rich web behavioral data. Demographics and Psychographic Segmentation: Characteristics about the individual, including name, phone, and email address as well as pertinent...

  4. Video Helps Persuade 73% of People to Buy a Product or Service [Survey]

    The data shows that there's a real power in business videos to help people make confident shopping decisions. Company overview videos or testimonial videos also help to make companies appear more personable and help to build a more personal...

  5. SEO, Demand Generation & Content Marketing: 5 Takeaways From Joe Pulizzi

    Pulizzi warns against jumping right in at the level of keywords, platforms and big data. The differences in their opinions clearly reflect their own personal business goals. "From the days of cave men writing on the walls, brands have been creating...