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  1. Rise of the New School SEO Professional

    Vendors like UBL can be a real help here by providing bulk management and verification of local data. Even in this age of quality content management systems, the need for technical SEO remains. SEOs need to stay technically minded and data-driven.

  2. 10 Vital Steps to Building Social Influence

    You may not have millions to invest, but there are plenty of customer relationship management tools available to optimize engagement with customers. So simple, but not how data models and enterprise systems are typically designed,” Slaby said.

  3. Driving Consumer Insights With Mobile Analytics

    AT thought leaders are looking at contextual targeting, and full customer management on mobile apps to put the state of mobile apps into context. One great way to find that out is to look at your analytics data for your desktop/laptop site: if your...

  4. SEO Basics: 8 Essentials When Optimizing Your Site

    Your links, paid search, and social media acts as the icing, but your content, information architecture, content management system, and infrastructure act as the sugar and makes the cake. Search engine spiders only have a certain amount of data...