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Last month we reviewed some of the latest trends of the TMP Directional Marketing/comScore Annual Local Search Study. Today's flat rate data plans act as an "all you can eat buffet" for users, opening the gates to higher utilization and the perfect...
46% of local searchers make in-store visits, according to data released to eMarketer by TMP Directional Marketing and comScore. What local searchers are looking for are businesses that provide the products and services they're looking for.
It's time for the release of TMP Directional Marketing & comScore's Annual Local Search Study results. Before we dive into the data, full disclosure: I preside over an interactive division at TMP. Sixty percent of smartphone users say they have...
Kelly Services/TMP Directional Marketing ARS & Rescue Rooter/TMP Directional Marketing PTS Data Center Solutions Best Social Media Marketing Campaign Best Use of Local Search Best Business-to-Business Search Marketing Campaign
TMP Directional Marketing (TMPDM) is the largest local search marketing agency, offering online, offline and mobile local advertising solutions to top national brands. Company: TMP Directional Marketing
This is the topic of a recent survey conducted by TMP Directional Marketing. AdWords Editor Version 6.5 Released Posted by Nathania Johnson Oct 9, 2008 The new AdWords Editor Version 6.5 has been released and it includes the following updates: A...
This is the topic of a recent survey conducted by TMP Directional Marketing. What do you think of this data? When it comes to conducting a local search, where do people begin their searches? They found that search engines top the list of sources...
Gregg Stewart, senior VP at TMP Directional Marketing Local search is a good example: we have yet to address the myriad accuracy issues of the listing data that power most of the local and mobile search applications.
Gregg Stewart, senior VP at TMP Directional Marketing Other than the dot-com bust, which did not uniformly impact the broad economy as a whole, we have no data on how search performs during a time of reduced employment and lowered consumer spending...
Therefore, it’s important that you track and measure local search efforts for both online and offline activity.click to enlarge Source: TMP Directional Marketing/comScore - Study of the Usage and Value of Online and Offline Local Search Sources...
Search Engines – Major search engines account for about 75 percent of local searches, according to a recent report from comScore and TMP Directional Marketing. The differences between the different models comes down to four variables: content, data...
Two recent studies from comScore, one commissioned by Yahoo and another by local search agency TMP Directional Marketing, examine the impact that online advertising, including search, have on offline sales.
