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  1. Consumers Head Online for Local Business Information

    It's time for the release of TMP Directional Marketing & comScore's Annual Local Search Study results. Before we dive into the data, full disclosure: I preside over an interactive division at TMP. Sixty percent of smartphone users say they have...

  2. SearchDay | My Wife, the Editor

    This is the topic of a recent survey conducted by TMP Directional Marketing. AdWords Editor Version 6.5 Released Posted by Nathania Johnson Oct 9, 2008 The new AdWords Editor Version 6.5 has been released and it includes the following updates: A...

  3. Search Marketers' Wish Lists

    Gregg Stewart, senior VP at TMP Directional Marketing Local search is a good example: we have yet to address the myriad accuracy issues of the listing data that power most of the local and mobile search applications.

  4. Real World Trumps Online in Local Search

    Therefore, it’s important that you track and measure local search efforts for both online and offline activity.click to enlarge Source: TMP Directional Marketing/comScore - Study of the Usage and Value of Online and Offline Local Search Sources...

  5. The Local Search Landscape

    Search Engines – Major search engines account for about 75 percent of local searches, according to a recent report from comScore and TMP Directional Marketing. The differences between the different models comes down to four variables: content, data...