SEO News

Data Format Transparency Report

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  1. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Software must: be pre-approved by Google; offer one-click, complete uninstall; provide clear, full disclosure and transparency to people about what is being installed and what changes are being made to their devices; install itself on only one...

  2. Google Transparency Report Now Shows User Data Requests

    First, Google is inviting other companies to join the Opennet Transparency Project, which creates a standardized format for similar government request data. The Google Transparency Report has been updated to include data on Government requests for...

  3. Search Marketers' Wish Lists

    Transparency. In terms of my biggest wish of all, I'd like full transparency from all publishers/networks – to know exactly where my money is going at all times. More transparency to lessen click fraud and help PPC advertisers get better, tighter...

  4. Yahoo Steps Up Click Fraud Efforts

    While it's heartening to see an increase in transparency from both Google and Yahoo, advertisers should be wary of getting a false sense of security from these kinds of numbers, according to Tom Cuthbert, president and CEO of click fraud...