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  1. Google AdWords Adds Consumer Rating Annotations

    These annotations—which need no setup—help drive website traffic with the power of consumer opinion," AdWords said in its help files. If you've been wondering what Google intends to do with the information it's collecting from users about brands...

  2. Click to Call, Cross-Device Conversions Deliver AdWords Revenue Lift for 1-800-Flowers

    For more information on how to get started with click to call, check out Google’s help files, here. Google data in 2013 examined categories such as local services, auto, tech, travel, finance and beyond to see how likely people would be to use a...

  3. How to Plan Effectively for Content Marketing in 2014

    Podcasts/audio files From there, what subgroups of data or information can you talk about online, all the time (to produce original content). Further, the relevance of high quality and frequent content around market position is critical.

  4. 5 New Website Vulnerabilities Straight from Black Hat & DEF CON

    Most of the advertising networks, even the biggest, let either JavaScript or JavaScript source files to be downloaded into the big security hole on your website. Still, the last thing you want to be doing this weekend is sending emails to customers...