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  1. Blog SMO Guide: How to Apply Social Media Optimization to Your Blog in 33 Steps

    Tip: A Google Feedburner link works well for RSS. RSS, email newsletters, podcasts, and mobile apps provide direct options for users to get your latest blog updates. It tracks numerous real-time and periodic social engagement statistics (e.g.links...

  2. Q&A with Jason Calacanis, Founder & CEO, Mahalo.com

    It's the new IRC, POP, RSS, XML, Jabber, or pick your format – and it's proprietary, but open. JC: My Twitter feed is perfectly balanced: 33 percent insightful commentary, 33 percent my personal life, and 33 percent spam.