He referenced data provided by Forrester and comScore indicating that allocation of search engine budgets is upside down. Despite the facts, “organic search remains the most under-funded activity in web marketing”, said Besmertnik.
Cyber Monday reached $1.465 billion in online spending, up 17 percent versus 2011, representing the heaviest online spending day in history and the second day this season (in addition to Black Friday) to surpass $1 billion in sales, according to...
We’ve seen this from comScore, who studied Facebook fan behavior, as well. They discovered these trends in their analysis of the online purchasing activity over a period of three months, across 665 retail sites by two control groups, each...
He developed a custom quantifier dubbed Google Organic Click Turbulence, or GOCT, using comScore Search Planner data, to measure negative changes in Google organic clicks. ComScore provided the data used to measure organic clicks, from a global...
Again, comScore data backs this up. The iPad isn't the only device increasing its share of web traffic - comScore's data shows non-computer traffic rising month-on-month. Peak iPad usage occurs around 8 a.m.according to comScore.
ComScore Ad Metrix data shows that the Romney campaign delivered 26 million impressions, mostly on Facebook, in April 2012. Search Activity as a Proxy for Candidate Interest? Search volume can be a good starting point for gauging the public’s...
In January this year, search engines accounted for 18.7 billion U.S.searches; alternative search sites produced another 9.9 billion (report cites comScore data). ComScore’s Search Evangelist Eli Goodman said in the report that the shifts in...
If you caught comScore’s recent “survey” casting a negative light on Google+, check Eli Fennell’s smart response – then really get educated on this massive content opportunity by circling Mark Traphagen.
A spokesperson from Google told the WSJ comScore’s data is “dramatically lower” than their in-house data shows. In comScore’s recent U.S. Ars Technica pointed out, however, that the engagement figures reflected activity on any Google service – even...
A recent webinar collaboration between comScore and Performics explored the differences between the smartphone and tablets from both a behavioral and functionality perspective, and then dug into some specific techniques you can utilize.
ComScore’s Eli Goodman probably came the closest, and in his verdict, only 3 percent of search queries saw a reduction in word count. We’re seeing one-word search queries’ share of total search activity growing fast: from 20.3 percent of all search...
Clearly, there is considerable and growing appetite for this kind of social engagement, according to recent comScore data. My anecdotal research (i.e.me speaking with my female colleagues in Chicago who introduced me to the site) suggests that...
Encrypting referrer data with SSL makes it harder to spy on people's search activity and that will be welcomed as a step in the right direction by some privacy advocates, but others will probably criticize Google for leaving two big loopholes.
The recent study released by comScore evaluates the way Chinese internet users spend their time online. The second most popular activity, entertainment (which includes watching video content), accounts for only 9 percent of time spent on the web.
And as smartphone penetration continues to grow beyond 30 percent of U.S.mobile subscribers (comScore), so does this opportunity. Suggestions and merchant specials are offered based on a combination of past check-ins and friend activity.
Such a data set stands in marked contrast to targeting search terms via query (or impression) volume and then having to make your own bets as to which term converts the most traffic in the SERPs.Particularly noteworthy about this announcement is...
Examining three common attacks that can hurt your visitors and rankings, and tips on how to prevent your site from being hacked.comScore March 2011 Search Engine Market Share [Infographic] by Danny Goodwin
Google Refuses To Release Data CT Attorney General Wants To Check For Criminal Activity by Frank Watson With many search and social networks releasing their Top 10 queries and trends for 2010, we thought we'd jump on the bandwagon to find out which...
So, to bring some color to their announcement, I spoke with Search Evangelist at ComScore, Eli Goodman and asked him what 1 million searches per day on Blekko meant to the market. September's U.S.search market share figures from Comscore put...
Research firm comScore did note in May that the U.S.search market shares of Yahoo and Microsoft (Bing plus MSN) grew fastest. Search marketing firm AdGooroo said it saw "healthy increases" in first-page advertiser activity, with Google recording a...
