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  1. Does Latest comScore Data Indicate Online Video Viewing Is Moving Sideways?

    ComScore Video Metrix reported that 178 million Americans watched 33 billion online content videos in February, while the number of video ad views reached 9.9 billion. It is worth noting that comScore’s doesn’t include Twitter’s Vine app, which...

  2. YouTube Investment in VEVO Would Strengthen its Top Position in Online Video Rankings

    Earlier this week, the comScore Video Metrix service released data showing that 182 million U.S. This brings us to a third set of data announced by comScore earlier this week. Powered by YouTube, VEVO became the most visited US web network in the...

  3. Maker Studios Takes Third Place in YouTube Partner Channels Ranking

    While most of the East Coast was hunkered down waiting for Hurricane Sandy, comScore released the latest data from its Video Metrix service which showed that 181 million U.S. Internet users watched more than 39 billion online content videos in...

  4. comScore: Online Video Content Reaches Record 188 Million U.S. Viewers

    Today comScore released the latest data from its Video Metrix service, which shows that 188 million U.S. On Sept.comScore released its Media Metrix data for August 2012. Video Metrix data prompted comScore to advise “caution” when interpreting even...

  5. Average American Viewer Watched Over 200 Videos for Almost 22.3 Hours in July 2012

    By comparison, the July 2012 YouTube partner data from comScore Video Metrix revealed that video music channel VEVO drew 43.9 million viewers, while gaming channel Machinima captured 25.3 million viewers, Warner Music had 24.9 million, Maker...

  6. Modern Social Bookmarking – Not Your Older Brother’s Social Bookmark of Years Past

    The Reddit audience is predominantly male (70 percent), 61 percent of viewers are between 18 and 34, and 62 percent of the audience makes roughly $60,000 a year or more, according to comScore. A Pinterest audience is predominantly female (68...

  7. Average Viewer Watched 23.2 Hours of Online Video Content in December

    According to the latest data from comScore Video Metrix, 182 million U.S. That month, VEVO became the most visited U.S.web network in the Entertainment-Music category with 35.4 million unique visitors, according to comScore.