SEO News

Data Analytics

  1. Guide to Google Analytics Demographics Reports: Age, Gender & Interests

    With this Google Analytics data, it's only your imagination stopping you from making great data-driven improvements to your website. To get this data, you need to implement a slight tweak to your Google Analytics code if you haven't already.

  2. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    Google Analytics Custom Report Another way to unearth low-value content is to look at user engagement signals in Google Analytics. To help quickly access and evaluate these metrics in Google Analytics, I've created a custom User Engagement Analysis...

  3. Organic Search Accounts for Up to 64% of Website Traffic [STUDY]

    But is simply viewing your Google Analytics and taking the data at face value enough? Login to your analytics and take a look at your search traffic from the past year. The data covered one year and included over 310 million visits to the websites.

  4. SEO Website Audits: Everything You Need to Know Part II

    These can include, but are not limited to a link list with link evaluations, analytics reporting, site crawler findings for example csv documentation from Screaming Frog showing you where your (insert issue) pages are located – as indicated by URL...

  5. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Can [VENDOR NAME] import local relevant data into its interface from our website analytics provider? From what other tools (Web analytics, CRMs, etc.can [VENDOR NAME] import reporting metrics? Can we include our own website analytics code on...

  6. Mobile Advertising Measurement: Winning the Long Game

    In-app analytics also gives you the ability to gather basic demographic data and identify information about the user's device. And mobile analytics will allow you to do just that and help you win in the long game.