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  1. Reverse Engineer Sociology & Influencer Understanding for Outreach Success

    One of the best ways to do this is via an RSS aggregator such as Netvibes, which I use regularly to map a lot of disparate information about a particular brand or person together. For those wishing to record this data separately it can be a good...

  2. PPC and SEO: Higher Conversion Rates Fuel the Need for Better Integration

    There has been a continual movement toward more aggregator sites who are monetizing their traffic via arbitrage and lead generation. The power of integration from other channels is more easily measured and shown via attribution or other data points.

  3. Google’s Matt Cutts Talks Infographics, Differentiation & More SEO Topics

    Specific to e-commerce and aggregator sites, Cutts said, “They need to ask themselves what really is their value add? There was no actual data on search volume. Here are a few highlights from their interview.

  4. Asia Search Update: Yahoo Algo Transition Goes to India, Google Eyes Southeast Asia

    The report noted that the three sectors with the most e-commerce potential include offering airline tickets on deal aggregator sites, followed by clothes and mobile phones. Based on an annual white paper from Impress Rs latest Internet data, Motoko...

  5. SearchDay | President 2.0

    Walmart Sends DMCA Notice to SearchAllDeals, TechCrunch Posted by Nathania Johnson Nov 14, 2008 Walmart has sent a DMCA notice to TechCrunch and SearchAllDeals.com, a shopping search engine and deals aggregator.

  6. The New Era of Travel Affiliate Marketing

    So in 2008, the new trend is affiliate and aggregator based mass portals, who are taking their SEO and SEM efforts well above the hobby level by adding layers of valuable, expert content or specializing in niche segments to win the game.

  7. SearchDay: Obama, McCain Victories Tied to Adwords Spend?

    And a useful tool/resource such as a search aggregator is bound to make life easier when it comes to finding your stuff. New Version of Google Trends ReleasedPosted by Nathania JohnsonThe latest version includes a numeric metric dubbed 'relative...