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  1. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    Yes, half of the data Google has access to while analyzing your site from a Panda standpoint would be from mobile users. Once you access Google Webmaster Tools, click Search Traffic from the left menu, and then Search Queries.

  2. The NSA Has a Hush-Hush Google-Like Search Engine

    By allowing other IC organizations to query legally collected foreign-intelligence repositories of appropriately minimized data, analysts can develop vital intelligence leads without requiring access to raw intelligence collected by other IC...

  3. Mastering the PPC Challenge: A Beginner’s Guide [#CZLSF]

    It starts with considering all the different segments of data you have access to – hour of day, day of the week, geography, device, etc. In between live tweeting from the event, posting pics, and overusing the infamous hashtag (#CZLSF), I was able...

  4. RetailMeNot Crushed by Panda in Q2, But Partially Recovers

    They do provide us with numerous other benefits (i.e.access to lots of interesting talent). Among those sites was online coupon giant RetailMeNot.com, which experienced an absolute loss of 33 percent, according to Searchmetrics data.

  5. SEO Strategies for JavaScript-Heavy Single Page Applications or AJAX Sites

    Adding pushState is fairly straightforward and indeed many of the popular Single Page Application frameworks like the open-sourced framework Ember or Google's Angular framework provides APIs to easily access the functionality.

  6. Google Responds to 'Right to Be Forgotten' Questionnaire

    Then comes the question of Google's interest -- including economic -- to providing people open access to information versus the right of the data subject to have his or her results delisted. Could a ruling in Europe affect the information that U.S...

  7. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    To help quickly access and evaluate these metrics in Google Analytics, I've created a custom User Engagement Analysis Report you can apply to your own site. I strongly advocate for not letting data points alone dictate the fate of a page.

  8. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    Infographics: Finance professionals have access to some awesome data. One advantage that the finance industry has when it comes to content marketing is the massive amount of data they possess. Whether it's through an infographic, an e-book with...