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  1. SEO's Achilles' Heel: The Misdirected Attack on Search Engine Optimizers

    You inform everyone around you that what you're about to do is a really gray area, but if you want speedy results, this is the deal with devil they need to make their Q4 numbers. Others will blame the black hat SEOs for tempting law abiding...

  2. Q&A with Jason Calacanis, Founder & CEO, Mahalo.com

    Participants: Michael Gray, Nick Denton, and Martin Nisenholtz from The New York Times. JC: SEOs have two choices: (1) commit seppuku, or (2) turn from the dark side and make amazing content and services that help people.

  3. Black Hats Going White?

    The world of SEO just getting more gray, to me. Getting More Gray? A Whiter Shade of Black from Gord Hotchkiss over at MediaPost is a good piece on this, looking both at how white hats can enjoy the "guilty pleasure" to talking with "these dark...