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  1. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    In a recent post that rattled the SEO industry, Google's Matt Cutts, the search engine's chief spam fighter, rallied a call that has many marketers quaking. Cutts' call to action is an important opportunity to look at guest blogging as just one...

  2. John Battelle Talks With Matt Cutts & Nofollow Attribute The Same As Meta Robots Nofollow?

    John Battelle has a short interview with Google spam fighter Matt Cutts. Cutts in particular has urged those selling links to do, lest they potentially be penalized by Google. In Matt's interview, we read that using nofollow in the meta robots...

  3. Google's Matt Cutts On Link Selling: Sites Might Not Pass Reputation; Buyers Might Get Targeted More

    Google spam fighter Matt Cutts now expands on that in his Text links And PageRank post. Matt also talks about the difficulty in automatically spotting paid links: Back to Matt, he reiterates that link buying isn't bad if you're just looking for...