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  1. My Top 5 Most Used Custom Reports in Google Analytics

    Below are five of my most used Google Analytics Custom Reports. They will be automatically saved into your Analytics account and can easily be found in the custom reports section inside your profile. Those are a far cry from visitor numbers, so I...

  2. Pinterest Analytics: The Ultimate Guide to Tracking Your Site’s Performance on Pinterest

    If you want to learn more about your Pinterest visitors, you can create a custom Analytics report to investigate your Pinterest traffic. Here's a link to a custom report that you can install to your analytics account (make sure you're logged into...

  3. How to Check the Status of Google Penguin Link Removals Using Screaming Frog or Deep Crawl

    Using Screaming Frog, you can use a custom filter to check for specific html code residing on the page you are crawling. Configure the Custom Filter We still need to configure the custom filter that will flag any urls that still have a specific...

  4. Product Listing Ads: How to Maximize Your Returns

    You can specify custom labels in your feed then set up targets for each label. Price, URL, Description, Size, etc). Google Shopping's vertical product-specific results were later shifted to include only PLAs – all the old free results were removed.

  5. 10 Lessons About Enterprise SEO

    Lack of support for Custom Page Titles URL structures that cause duplicate content / difficult to index I have been fortunate in my 14 year SEO career to work with a huge number of companies and I have seen many different implementations of an "SEO...