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  1. The 4 Most Interesting Features in Google Shopping Campaigns

    Custom Labels By adding five custom feed labels, Google has given retail marketers who can manipulate feeds more flexibility around how they manage campaigns. Custom labeling will allow retailers to integrate more detailed product information into...

  2. 4 Recent Changes to Search That Make SEO Easy as Finding Hidden Treasure

    While Google continues to enhance Google Analytics, many custom reports and calculations are related to paid advertising. Like finding hidden treasure, search engine optimization (SEO) has never been as easy as some would have you believe.

  3. Top 8 Google Analytics Reports for Managing Organic SEO Campaigns

    Simply follow these steps to add custom reports to your own GA account: The ability to create custom reports, allows us to parse that data in a user-friendly format. Each one of these reports and many more are available by searching The Google...

  4. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    How to Use this Segment: This segment is especially useful when applied to standard or custom reports that show dimensions such as campaigns, keywords, geography, and items purchased. This segment series helps control for population when looking at...

  5. 7 New YouTube Features for Partners, Content Creators You Might Have Missed

    Choose your best thumbnail: Help your video stand out by using a custom thumbnail. Finally, Partners and Creators with accounts in good standing will be able to use a bunch of features they've been asking for: live streaming, custom thumbnails...