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Currency

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  1. 10 Quick Time-Saving Excel Shortcuts & Mouse Tricks for Marketers

    Therefore if we want to format as a currency, it's simply: CTRL + ‘$' (where the dollar sign is SHIFT + 4). To format a number as a currency the shortcut is CRTL + SHIFT + 4. The one thing marketers agree on is there isn't enough time in the day to...

  2. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    Compare options using a common currency and justify bottom-line feasibility of spending. Compare Tactics Using a Common Currency Which social channels/tactics make the most sense for business? Measuring social media ROI can be a daunting task, but...

  3. Win Earned, Owned and Even ‘Paid’ Links With Content

    It’s the basis of inbound marketing and the currency traded among the globe’s largest media agencies to cover everything from TV and radio to print and digital ad spend. Increasingly not" is probably the answer, but right now they are still the...

  4. 5 Reasons Why People Hate International Search Marketing

    A currency signal on a page, will signal to Google that your page is local to the market. However, you might be surprised how lame it looks to go from $99 (U.S.to €73.65 (EU) to 4,187 Rubles (Russia) to your foreign audience if you’re just using...