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  1. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    Google's updates are likely to increasingly rely on social signals as active human curation of good content. It has been an incredibly eventful year in terms of updates from Google. Major 2013 changes included further releases of Penguin and Panda...

  2. How to Build an Analytics Package to Measure Off-Site Content Distribution

    Whether it is a publisher, social network, or social curation platform, marketers have a hard time figuring out how to grade performance in a seeming black hole of data. Marketers and advertisers have been spoiled in the cloud-based world we now...

  3. Recovering from Penalties, Penguin, and Panda

    Content curation without adding expert commentary isn't good for SEO, generally speaking. Google has sent web publishers into a tailspin with Pandas, Penguins and penalties. An in-depth session at SES San Francisco 2013, Recovering from Penalties...