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Cross Promotion

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  1. The Evolution of Audience Targeting: 3 Opportunities for Marketers

    Cross-Channel Cross-Device Due to tracking limitations, cross-device targeting represents the opportunity with the most grey area of the three here. For instance, an advertiser might use Custom Audiences across mobile to target a promotion to re...

  2. Should You Syndicate Your Blog to Get More Traffic & Leads?

    Let's cross-examine these one by one. Social Media Today: Widely read by a cross-section of industry professionals. Organic blog promotion is a tactic that trips up many content creators since there is rarely one sure-fire to get increased traffic.

  3. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Coordination of social media visibility in the form of share buttons, social media profile cross-linking, and "share-friendly" messaging. Integration of SEO best practices, including keyword research, SEO tagging, and cross-linking, within key...

  4. 12 Things You Need to Do NOW to Get Your SEM Holiday Campaigns Ready

    Create / Review Remarketing Audiences: Thinking of cross-channel promotions, once you have determined your promotion/offer schedule, then you should go ahead and start building the proper remarketing audiences.