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  1. Yandex & Google: A Big Change for Russia's Display Ad Market

    Now companies such as Yandex, AdFox, Criteo, Google, and Facebook have integrated into the Russian market. Today, we are finding it much more effective than classic display media buying due to the fact that the conversion rate can reach more than...

  2. Bing Social Recommends Twitterers; Paid Search Roundup; Google Transparency Report & More Search News

    Ad Platform Criteo Advances Display Ad Retargeting Offering - ClickZ Based on a search query, the feature is designed to also return "recommended" users on Twitter. Those users receive rankings, such as "Influential" or "Popular.