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  1. 67% of Travel & Hospitality Brands Use Dedicated Mobile Sites

    What’s more, creating a great mobile experience for a smartphone device doesn't mean you can’t also have a great desktop experience. The Search Agency released another edition of its mobile scorecard analysis, but now for the travel and hospitality...

  2. 3 Killer Survey Questions to Generate Useful Content For a Link Building Campaign

    In creating content, it's important to grab as much information from your clients as you possibly can – the more you can absorb from them the better the creative content ideas that you come up with. Here are three killer, but often overlooked...

  3. Mobile Advertising Measurement: Winning the Long Game

    A well executed advertising campaign can be extremely helpful in creating brand awareness. Advertising is a fundamental component of most mobile marketing campaigns, from just launched apps to well-established enterprise-level organizations with...

  4. Forget Big Content – Small Content Is Critical to Search Success

    Creating "big" is also expensive, and for the majority of businesses it is simply not possible to push out massive content campaigns one after the next. Creating a site that is brimming with relevant content is critically important.

  5. Want to Increase Your CTR by Nearly 50%? Consider Search Refinements

    Consider Search Refinements When Creating Your Campaign This is understandable. We all know that consumers, more often than not, will click on the top ad above or to the right of the organic results. For the advertiser, that means a better click...