A content creator needs to have knowledge about the concerned industry for which he wants to create content but a SEO needs to have knowledge about the search engines, their algorithms, updates, webmaster tools, analytics, etc.
We believe that the subjective judgment of any individual is, well .subjective, and information distilled by our algorithms from the vast amount of human knowledge encoded in the web pages and their links is better than individual subjectivity.
Avoiding over-optimization of one's website is key, and a natural link graph is important to the search engine algorithms, but our data suggests marketers may have opportunity to build more long-tail anchor text into their internal linking...
Oftentimes, changes to navigation can cause large ranking fluctuations (because internal navigation links are an important part of ranking algorithms). Therefore, if the global navigation changes, they may be the reason for traffic and ranking...
Recent changes to Google’s search ranking algorithms and highly publicized search penalization of well-known brands, have caused much angst in the SEO community. However, Google’s changes to its algorithms aren’t new.
I had been doing a lot of reading about hyperlink-based algorithms, in particular, trying to get a better idea of how Google worked. And, like many others, had come to the conclusion that Google's approach to ordering the web and ranking it was not...
The new search engine on the block is bringing large scale human curation to the web, and, in its own words, is "combining wikipedia model with search algorithms to focus results on high quality content sources.
Google has a lot of very clever people working on a lot of very advanced algorithms. Read into how the search engines are evolving their algorithms. LDA, or latent Dirichlet allocation, is effectively one way of measuring relevance without counting...
Ranking is the least objective part of this equation, from the standpoint of SEOs working in the dark as to what search algorithms calculate. In our first article in this series, which focused on SEO from the perspective of the search engine...
Search engineering teams are rolling out updates to crawling, indexing, and ranking algorithms. Similar to previous updates, you may notice some ranking changes and page shuffling during the process, which we expect to complete over the next few days.
Internal linking is just one factor in the many that make up the ranking algorithms, but the double-duty sitemap can be beneficial for SEO and users, so giving that page some attention can pay off with better crawling and more internal pages...
We've rolled out some changes to our index with fresh web data and updates to our crawling, indexing, and ranking algorithms over the last few days. Today's Top Story: JoshuaPalau Search Topics You Need to Discuss with Your Client SEW EXPERTS...
We've rolled out some changes to our index with fresh web data and updates to our crawling, indexing, and ranking algorithms over the last few days. Throughout this process you may see some changes in ranking as well as some shuffling of the pages...
Writing on the Yahoo Search blog, Priyank Garg and Sharad Verma said, "We'll be rolling out some changes to our crawling, indexing and ranking algorithms over the next few days, but expect the update will be completed soon.
And now, Yahoo has plans to roll out updates to its crawling, indexing and ranking algorithms. Google Retains Top Brand, Microsoft ThirdFor the third straight year, Google has topped Millward Brown's annual ranking of top international brands, with...
And now, Yahoo has plans to roll out updates to its crawling, indexing and ranking algorithms, as reported on the Yahoo Search Blog. Recently, search marketers have been noticing changes to Yahoo rankings.
Yahoo also gave a weather report: "Along with this change, we'll be rolling out additional changes to our crawling, indexing and ranking algorithms over the next few days. We expect the update will be completed early next week, but you may see some...
Yahoo Quietly Making Algorithms ChangesYahoo announced they have been making changes to their crawling, indexing and ranking algorithms over the past few days. We've collected all the search marketing news from selected posts to the Search Engine...
Yahoo Quietly Making Algorithms ChangesYahoo announced they have been making changes to their crawling, indexing and ranking algorithms over the past few days. Bounce Rate as a Ranking Signal, Ramblings About SEO
Yahoo announced they have been making changes to their crawling, indexing and ranking algorithms over the past few days. Yahoo wins this round - they avoided the "slap" effect Google's changes have caused, while still changing their algorithms.
