RG: For many years now, I have written that the game to watch in modern search is to find out which entity has both the best crawler-based engine technology, combined with the best human social layer.
But now that a generation has passed and crawler technology is not as primitive as it was. Developers of content management systems, long the arch enemy of the crawler, build them with being "crawler friendly" in mind.
However, the real power of Goodzer comes from it's crawler which is able to parse any online store regardless of it's design and if it changes it's website. Should there be any major changes to the website, then often feeds need to be resubmitted...
A crawler is just a software program. Search engines will impose specific requirements on what you can and can't do. The approach to the marketer is to make them understand that working with search engines provides a huge business opportunity.
Search Engine Friendly Design: How can you build a website from the ground up that pleases both crawler-based search engines and your visitors? Discover how “search engine-friendly” design can tap into free traffic from search engines.
A search engine like Google can tell how much time a particular page takes to generate for a crawler. I've written before about how site speed and performance is a major factor to search engines such as Google, especially when sites have an...
Having proven they could create their own algorithmic crawler and build their own search index, the company was faced with the absurd challenge of competing with Google as a general search engine. They had built their own algorithmic search engine...
Nevertheless, this session will feature representatives from major crawler-based search engines, who will cover how to submit and feed them content, with plenty of Q whether or not you get links. Search Engine Strategies Toronto has just added...
Website Design – building a “search engine friendly” website that that pleases both crawler-based search engines and your visitors. Who are the major search engines? Let me give you a quick example of one of the “trick questions” that Kevin and I...
Additionally, companies will recognize the importance of doing their homework on keyword research and creating "crawler-friendly" site architectures. One of the major search engines will figure out how to roll out some kind of a loyalty program...
This can prevent a search engine crawler from seeing the link. Search engines treat this as duplicate content. The search engines are going to pick one version of your page, and the links to the other version of your page are simply wasted.
All flash site - Very, very pretty, but not a great experience for a crawler. Just make sure you offer text link navigation options and use a technique like Scalable Inman Flash Replacement (sIFR) to tell the crawler what is in the movie.
Make sure that you have a crawler friendly web site Check out your business listing on the major search engines The first step in improving your business performance in local search engines is to make sure that the search engines can easily crawl...
Submission to the major crawler-based search engines, other than possible XML feeds, is not necessary. A good search engine optimization firm understands the criteria and can, over time, help you to enhance your presence in the major search engines.
One way to determine how many pages *approximately* exist is to use an open source crawler, such as Nutch or Heritrix, to crawl your pages. The information in that document is not provided directly by the search engines, but it can give you an idea...
Additionally, developers and IT professionals will decide for themselves the value of creating a custom crawler and supporting portal to benefit SEO, PI, feeds, and other SEM activities, based on feedback from our product development team and some...
Slurp's Change of AddressYahoo's web crawler, affectionately known as Yahoo Slurp, will move from its domain of inktomisearch.com to crawl.yahoo.net. In his Skrentablog yesterday, he outlines 12 tips for up-and-coming search engines who want to...
The information below describes how link popularity is measured at popular crawler-based search engines. That's important because all major search engines consider a site's link popularity in their ranking algorithm.
For search engines where the main results come from human work, it's common for them to have a "backup" or "fallthrough" partnership with a crawler-based search engine. For instance, the main search results at AOL come from Google's crawler-based...
Even the best crawler-based search engines do not gather all the pages that a web site may publish. Paid inclusion would allow this page to be revisited on a regular basis, such as every other day, rather than the more common monthly schedule that...
