Like, Check In, Call) right below the cover photo. Enhanced campaigns get Google+ annotations and an upgrade center. And it sure was hard not to see Eric Schmidt. Here's a quick recap of search and social marketing news and tips from the past week.
Making it snow will cover everything until spring arrives and all of the snow melts, except on the mountain peaks. Today's Google Doodle for Earth Day 2013 has a lot to experience. So much, in fact, Google created a "sightseeing checklist" to make...
For Retention, Trend analysis would cover the change in the number of loyal users over time. And then for Referrals, Trend analysis would cover changes in sentiment over time. But what about tracking success?
With Cover Feed, which gives you News Feed updates on your home screen, businesses can make page posts that surface there," he said. The answer always surprises me in how short the list is. Google wins in usage, by sheer weight of query volume.
Follow these dos and don'ts of cover images, directly from Facebook: Don't make more than 20 percent of your cover image text. Facebook relaxed their cover images guidelines as of March 6, 2013, adding the 20 percent text rule but easing up on...
Some updated their cover image within an hour of the news breaking. The phones didn’t work but social media did. In what is starting to become the new “normal” of tragedy, this week’s Boston Marathon bombings unfolded first on social media.
The final two tips cover justification through measurement of metrics that matter. My previous article extolling the death of keywords talked about developing intent-based topics and building content that connects with those topics – intent to...
What are the chances that person woke up this morning, checked their account balance, and discovered that for the first time in their life, they don't have enough to cover all their bills? An old joke that I first heard from my friend and colleague...
Account Manager: I didn't hold the meeting with the client to cover the recommendations. Basically, this mantra forces you to ask yourself if you've prepared your team well enough to keep everything running smoothly even when you aren't there.
Hit the Profile icon and update your About section, cover photo, company photos, videos, etc. If you're a small local business, having a Google+ Local profile is imperative to putting your brand – quite literally – on the map.
It includes a new cover feed that appears the moment users turn to their phone, a revamped messaging service that incorporates text and Facebook messages in the form of “chat heads” (pictured) and an app launcher.
SES Toronto will cover topics such as search engine optimization (SEO), paid search (PPC), social media, content marketing, local, web analytics, video, and much more. With another successful SES New York in the books, the SES Conference & Expo is...
Scan a magazine rack today and you can’t miss a cover shoot of Lena Dunham, producer of the hit HBO series "Girls". Or should it? Fashionista Marie picks up her favorite magazine, covering the top 10 hot trends for spring.
While the above list isn't exhaustive, it covers most of the topics you should cover when training new members. Managing an outreach team can be a daunting task, as you are essentially in charge of people browsing who-knows-what websites and saying...
Cover it with so many palm trees people will think they’re on the Vegas strip," reads the blog post. You know, immature and cheesy, with a quick, bright finish. At least according to Google Nose, one of the latest additions to Google's long line of...
The session could have stopped there, but there was much more ground to cover. People spend more time on the Internet than watching TV. What customers put in the search bar is the expression of intent”, said Seth Besmertnik, CEO of Conductor, and...
This deep dive session will cover optimization of Twitter and Facebook ads for lead generation and customer acquisition. Next week SES New York will offer training and education on the latest and greatest trends from expert speakers on a wide range...
In the case where you have a Product Listing Ads All Products ad group (your whole feed), in addition to various other ad groups which also cover your whole feed, (e.g.category) you’re potentially out bidding your All Products ad group products...
This article will cover two broad areas and rely on you, the educated reader, to understand how these areas apply to you or you can ask questions in the comments below. In the age of social media the attention that business blogs used to have is...
This post won't cover every coding problem you can find that impacts SEO, but it does cover some of the most common issues you're likely to encounter while performing technical SEO audits, as well as some next steps and recommendations.
