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Court Case Trademarked Terms

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  1. Google’s Rosetta Stone AdWords Woes Continue as Case Reopened

    The $1 billion Viacom-YouTube copyright case was reopened by an appeals court. In March 2011, a United States court for the Ninth Circuit (California) ruled in the case of Network Automation, Inc.v. Under Australian law, the court could not levy a...

  2. Court: Bidding on Competitor's Name OK in AdWords, adCenter

    Buying ads based on a competitor's name doesn't violate trademark law, a court has ruled, overturning a lawsuit over AdWords and adCenter ads displaying trademarked names. The district court was faced with the issue of whether Network Automation's...

  3. Google AdWords Trademark Case Victory, AOL Revenue Tumbling And More

    District court Judge Gerald Bruce Lee in Alexandria, Va, in the case on the alleged trademarks infringement brought against it by Rosetta Stone. Lee declared the plaintiff's arguments invalid and said that Google even increased brand awareness for...

  4. SearchDay | Trademark: The Next Generation

    Trademark: The Next Generation SEW EXPERTS: SEARCHING FOR MEANING Last week's Second Circuit Court ruling in the case of Rescuecom Corp.v. However, the general thought with loss leaders is that a user is just starting their research with these...

  5. Courts Need Consensus on Trademark Law and Search

    Adding more confusion to the case law surrounding trademark issues and search advertising, a Sixth Circuit federal court in Kentucky found that keyword advertising is a "trademark use in commerce" under the Lanham Act.

  6. Trademark Law - What Search Marketers Should Know, Part 1

    The way we will see a resolution is that a case could get to the Supreme Court, which would take years," says Goldman. It's also frustrating for legitimate advertisers – such as authorized affiliates and resellers, and others using those terms in...

  7. Search and the Law: Attorney Deborah Wilcox

    Is there the potential for a search industry case to reach the Supreme Court? But by the time a case could reach the Supreme Court, it could be 5 years, and things will have changed [in the search industry”.

  8. AdWords Gets Its Day In Court

    An actual court date has been set in the Google versus American Blind and Wallpaper Factory, Inc.court case. In an April 18, 2007 decision denying Google's motion to dismiss the case, the court wrote that '''the evidence suggests that Google used...

  9. EFF Backs Google Trademark Advertising Methods

    A Federal Appelate Court will decide if Google can allow advertisers to use trademarked terms as keywords so long as they are not mentioned in the actual ads. Similar to the case dismissed against Geico, Rescuecom continued its legal battle and...