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  1. HVB wins with placements and self-directed products

    German investors are interested mainly in coupons. HVB onemarkets gains success with expansion into public distribution UniCredit group member HypoVereinsbank onemarkets (HVB) has traditionally been strong in the area of capital-protected...

  2. BBVA leads inflation and interest rate trades in Spain

    BBVA took a portfolio of inflation-linked Italian bonds, swapped the bond coupons for a one-time payment at maturity, and added participation in the performance of the Euro Stoxx 50 index. Entering from one day to the next can make a dramatic...

  3. 24-Hour Breakdown of Searches on Black Friday and Cyber Monday

    Using searches containing "coupons" or "delivery", the Bing Ads team’s insights provide a glimpse into how to time promotions. Searches for queries surrounding incentives like "coupons” decline during mid-December, whereas searches containing...

  4. 60% of Consumers Use Mobile Exclusively to Make Purchase Decisions [Study]

    The study showed a mix of preferences across categories studied like easy-to-find contact info, coupons, and good reviews. Up to 60 percent of consumers used mobile exclusively to make a purchase decision in the categories of telecom, restaurants...

  5. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    If your product has been in the market for a while, give coupons to customers who review your product on Amazon or YouTube. Lisa Hughes, British Outfitters' most recent New York hire, was sitting in the office of her boss, Don Makerfield, anxiously...

  6. Mobile, Google, Ratings & Reviews Gained Influence with 2013 Holiday Shoppers [Study]

    Coupons: Shoppers in physical stores redeemed many coupons using a mobile device. Google paid search results that included pictures of products influenced 31 percent of online purchases during the holidays, according to Baynote's 4th Annual Holiday...