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Couponing

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  1. Google Buys Coupon Platform Incentive Targeting, Which Owns Targeted Search Patent

    In an announcement on their homepage, Incentive Targeting noted that they had originally set out to do for retail couponing what Google had done for online advertising: “Make it simple, relevant, measurable and effective.

  2. iPhone Tops Web and Mobile Searches on Yahoo in 2011

    Extreme couponing Yahoo’s 10th annual top searches Year in Review is out, identifying the top trends and stories of the year based on the billions of searches performed by their users. This year, the iPhone was the top search of the year, a spot...

  3. Interactive Advertising Bureau (IAB) Holds Forum and Track at SES New York 2011

    Clip and save: Group buying, digital couponing and content that works" will address the group-buying craze and how marketers can incorporate it into their marketing campaigns. The Interactive Advertising Bureau (IAB) has programmed a forum and...

  4. Gas Prices Send Consumers Online to Shop

    Or try couponing, which is up 56%. As gas prices rise, mall traffic has been dropping. But all is not lost for retailers. Consumers are increasingly turning online to conduct their shopping, according a report in the New York Times.

  5. SearchDay: Local Search for Little Biz

    Online Couponing Up 56% During Weak Economy, High Energy Prices Posted by Nathania Johnson Jul 8, 2008 Online couponing is up 56% from last year, likely due to high gas prices and a weak economy, according to Hitwise data reported by CouponCabin.com.