SEO News


  1. RetailMeNot Crushed by Panda in Q2, But Partially Recovers

    Among those sites was online coupon giant, which experienced an absolute loss of 33 percent, according to Searchmetrics data. Google Panda 4.0 rolled out in May and several websites were crushed in the process.

  2. Remarketing Across Ad Exchanges With DoubleClick Search

    Heck, you might even consider serving them a discount or coupon in your remarketing ad. Medium-Intent users may need more of a push, like a coupon or discount that makes them feel they are making the right decision by purchasing.

  3. Mobile, Google, Ratings & Reviews Gained Influence with 2013 Holiday Shoppers [Study]

    Sixty-one percent redeemed a mobile coupon from their smartphone while doing an in store checkout. Google paid search results that included pictures of products influenced 31 percent of online purchases during the holidays, according to Baynote's...

  4. Smartphone vs. Tablet Commerce: 3 Essential Behaviors You May Be Overlooking

    Ad creative would then focus on an offline call to action relevant to the various brick and mortar locations, such as a coupon or limited time offer redeemable on premises. Though tablets and smartphones are both considered mobile devices based on...

  5. 3 Essential Mobile Ad Extensions to Get More Clicks from Mobile Devices

    This exciting new extension type allows you to attach a redeemable offer (such as a coupon, rebate, or discount) to your AdWords ad. With the recent announcement of Enhanced Campaigns, Google has made mobile advertising much easier for the average...