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Costa Rica

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  1. Google Maps Excuse For Central American Invasion

    Costa Rica contacted the Organization of American States to urge Nicaragua to withdraw security forces from a border zone to ease tensions over a two-century-old territorial dispute. Daniel Helft, director of public policies for Google Latin...

  2. Embracing the Nation -- Why Localizing by Country Works

    So rather than having separate sites for Spain, Mexico, Chile, Argentina, Costa Rica, Venezuela, etc, you would only need one single site, in the Spanish language. While there are few by-products of imperialism that anyone would want to sing the...

  3. Users and Search Engines Want the Same Things

    Check out the top three organic results for the query "Rafting Trip in Costa Rica: While those are two very different things, you can often serve both audiences by being smart with your Web site development.

  4. The Power of Link Building and Public Relations

    An example would be a general contractor teamed up with a travel agency to offer a vacation to Costa Rica as the prize. This will only intensify as more local businesses enter search marketing, thereby increasing competition for organic results and...

  5. Search Marketing in Brazil: Report from SES Latino

    Even a website from Costa Rica was on his list, but none from Brazil! Here are some numbers to back that up: in 2006 online advertising in Mexico accounted for US$80 million, Argentina US$50 million and Brazil US$180 million; and Q1 2007 growth was...