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  1. How to Eventually Become a Millionaire Using Your SEO Knowledge

    Therefore offering a share of their revenue from SEO traffic allows them to keep the cost within limits and ensures very motivated SEO firms. With a wide range of clients you get asked to offer your expertise in many forms, but which ones are the...

  2. Google Analytics Helps You Filter Spider and Bot Traffic

    Because of how this is implemented (and the cost of the list of bots), you won't know which bots are actually hitting your site, nor will you be able to filter specific bots. Ever wonder how much of your traffic was actual human visitors and how...

  3. 14 Top-Notch Resources to Help You Become a CRO Expert

    Two metrics ultimately define your marketing success: the cost to deliver visitors to your website, or cost per click (CPC), and your conversion rate. Improving these metrics will obviously improve sales, cost per acquisition, cost per lead, and...

  4. SEO Website Audits: Everything You Need to Know Part II

    How Much Should They Cost? Audits are an investment, not a simple cost. So the cost of the audit is an investment that as time goes on, should give you a return. This means I could be spending hours laboring over every detail of your site looking...

  5. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    Even if you've decided to "go mobile," you may be losing an average of 68 percent of smartphone traffic. Why? This is a result of incorrectly implemented mobile solutions, BrightEdge says, and new data coming from the company shows that 27 percent...

  6. Mobile Advertising Measurement: Winning the Long Game

    In this example, the advertiser could compensate advertising partners each time an event happens rather than the more typical cost per install campaign. Advertising is a fundamental component of most mobile marketing campaigns, from just launched...

  7. YouTube to Censor Search Results From Artists Who Rebuff New Streaming Music Service

    The true cost of remaining anonymous, then, might be irrelevance. YouTube is having difficulty getting independent music labels to sign on to its new service due to "highly unfavorable and non-negotiable terms," The Guardian reported.