Just because sales copy is correlated with higher sales doesn't mean that the sales copy caused the higher sales. Essentially, in a world where everything is quantified to the n-th degree, being solely dependent on numbers often obscures our...
Neglecting core SEO tasks may result in losing out on the long-term benefits that can accrue out of all the social media efforts, as all social media signals may not get passed on and get correlated to the site if it isn't being regularly crawled...
A well-known place for recruitment, the increase in registered members means more possible candidates and correlated job postings on LinkedIn. LinkedIn now has 200 million registered users. Of those, no one except LinkedIn knows who is truly active.
I asked how this correlated to their analytics and how the traffic behaved since the client had felt that their sales were down. I've seen my fair share of Google fallout though, usually brought forth by someone after they've seen their traffic tank.
If creating such content on a regular basis isn't possible for your business, then the other option for your blog or web presence to get correlated to the topical content of your industry is to curate content.
This graph shows that a small number of page views is correlated to small conversion rate. But how do you measure customer happiness when it comes to the web? Search marketers are all about metrics – using metrics to guide keyword selection...
Whilst currently it is in "black box" mode Zelenko shared some insight into its inner workings, "The common misconception is that that there is a strong correlation between time on site and page views per users, when actually they is a lot of...
The content needs to be correlated, connected, and shared via authority accounts on the web, such as on social media sites, to show it is valuable to users, which helps the website gain authority. Content expressed as microdata on the web page gets...
Each bounce implies no conversion, so a high bounce rate is often going to be correlated with a lower conversion rate. Then Google came and blew our minds by adding the stats straight into AdWords. Here's how to use these to actually make an easy...
In reviewing the data, we were curious to find out how closely correlated social network visibility in the SERPs was with our tech writers’ social activity on their network. Put another way – is the reason Twitter dominates visibility for personal...
Forrester said the timing of this update isn't correlated to Penguin. The tool is for submitting URLs of spammy or low-quality sites that link to you or links to your site that seem "unnatural. The new tool can be found under the Configure My Site...
The problem isn't on their end, they say, noting that they’ve found the interruptions are “closely correlated with searches for a particular subset of queries. Google recently launched an anti-censorship tool for Chinese search users, announcing...
Thou Shalt Not Commit Adultery With Non-correlated Data. The newly named Digital Analytics Association ushers in a time to revitalize and refresh the values of the industry, so I could think of no better way to welcome this change than to redefine...
DJ: We new that whilst ACRank actually correlated with (say) PageRank reasonably well, it was never really designed to help measure quality with any degree of certainty. and Dixon Jones of Majestic SEO, in particular, on recent innovation.
While we can see how they might need to round impressions to help compensate for automated queries, clicks seem to be correlated enough with visits to make a conservative estimate of (not provided) data.
Building out website content that is directly correlated with the values and interest of your demographic will ensure the visitor will more actively engage with your site, brand, and product. Whether it’s a sporty advertisement for a product in...
Unfortunately these results aren't directly correlated. Google Product Search has recently released new Unique Product Identifier (UPI) requirements in June and new data feed requirements as of July 11.
Your impressions are directly correlated with your ad position. On the surface, your average ad position is one of the most straightforward metrics you’ll find in Google AdWords. But trusting it too much can give you some pretty misleading...
For example, perhaps we have a lot of display impressions correlated with high search volume in one geographic area. With multiple campaigns in full swing and multitudes of data pouring in, it can be easy to misinterpret details and jump to...
Many of the featured quotes state that Twitter is the most important social signal, but the correlated data definitely shows there is some consistency between Facebook metrics and high ranking sites. Correlated data shows negative figure from the...
