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  1. Google's Your Money or Your Life Search Quality Ratings: What Webmasters Need to Know

    YMYL pages should come from reputable websites and the content should be created with a high level of expertise and authority. Suddenly, YMYL affects a wide percentage of websites, and that is definitely well beyond what the first impression of a...

  2. Is BuzzFeed's Boom Making Brand Blogs Go Bust?

    Blogs give websites 434 percent more indexed pages. According to a recent UMass Dartmouth study, there are more Fortune 500 companies blogging than ever with (34 percent) having corporate blogs showing the largest increase in use of this tool since...

  3. 5 New Website Vulnerabilities Straight from Black Hat & DEF CON

    With this tool, you can enter the type of vulnerability you're seeking, hit enter, return (in this case) 300,000 websites with that vulnerability in less than 10 seconds. XSS allows attackers to do such fun activities as deface websites, sell...

  4. Ripoff Report Launches Verified, a New Program to Shield Businesses From Negative Reviews

    After reviewing a few currently listed businesses, I noticed that Ripoff Report allows the posting of direct links to the company’s websites and social media sites with dofollow tags, meaning the links will count as a vote in Google.

  5. SEO Into 2014: The Irreversible Changes in Google's Products

    Users are straying from Google to perform more relevant queries on more relevant websites Our intentions are to support the underdogs in the face of corporate competitors – and oppositely, to ensure big-brand clientele are outperforming their rivals.

  6. SEO Tactics for App Stores, Mobile App Website Pages & Local Markets

    Once an app is developed and ready for download, the biggest challenge, just like with websites, is to get users to find it, or even know of its existence. Just as Google and major search engines frown on keyword stuffing on websites, stuffing the...