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  1. Why Yahoo Wants to Move Into Contextual Search and How it Might Work For Them

    After all, Mayer's background from her early days at Google was in the core search product. She's worked on Google's core search product, so she is familiar with the product and the search industry. After Mayer was named CEO of Yahoo, many people...

  2. Marissa Mayer: Yahoo Will Focus More on Search, Core Products

    The core components of Yahoo's business, search, mail, ads, news and homepage, are also the core products that I've built my career on," Mayer said during her call with investors. Mayer pointed to changing the culture at Yahoo and re-emphasised the...

  3. Bing Gains More Ground in Search Engine Market Share, Yahoo Resumes Downward Slide

    Explicit core searches shrank, from 17.7 billion in July to 17 billion in August. Microsoft’s search engine increased its market share from 15.7 percent to 15.9 percent, comScore reported. Bing grew their search engine market share for the third...

  4. Asia Search Update: Yahoo Algo Transition Goes to India, Google Eyes Southeast Asia

    With a lot of online activity focused on entertainment and social networking, it is no surprise that the 10 to 29 year old demographic remains the core audience segment that drives Internet adoption in the Philippines.