In a down economy, the case for offshoring is simple. At his core, he believes in the responsibility to buy American. Consider the cost not only to your business and clients, but also the talent people at home.
Socialnomics: It's a People Driven Economy, Stupid. Yet, some of the core marketing and business principals of the last few centuries will still apply. Nicholas Fox of Google AdWords Invites You To Shape Future of Search Advertising Posted by Greg...
That is why nearly two decades later we are taking liberty with Carville's famous quote by adjusting it to: "It's a people-driven economy, stupid. In 1992, James Carville coined the phrase "It's the economy, stupid.
In other words, advertising for this massive, yet fragmented sector of the U.S.economy is not something that is bought; it's sold. This comes down to the core challenge, explored in last week's Vertical Challenge column, that it's difficult to...
On the economy of Web links First Monday, January 2004 This is the core to success with building links in a way that helps with search engines. Top of the Heap Business 2.0, July 2002 This paper attempts a model of how people buy and sell links.
