In fact, according to Sean Jackson of Copyblogger, trying to connect with journalists on Facebook is actually frowned upon. At Pubcon, which is taking place in New Orleans this week, presenters are providing a treasure trove of information about...
So, if the title is so important (on average, 8 out of 10 people will read your headline as opposed to 2 out of 10 who will read beyond the title, according to Copyblogger), why not spend some more time on it?
Celebrity copy writing stars such as Chris Brogan and Copyblogger give this plugin a thumbs up. One good place to start is the social media editorial calendar. You remember, that file you started last year and haven’t opened since?
You can bet Copyblogger Media tested navigation versus no navigation. That’s what happened when Brian Christian wrote about the A/B test — the technology behind some of the biggest e-commerce online. A/B testing is hitting the mainstream because it...
Small businesses all the way to the enterprise level should think entrepreneurial,” Copyblogger CEO Brian Clark shared at BlueGlassX 2012. They’re the vitamins, nutrients, cardio, weightlifting and supplements that brands need to stay healthy...
Copyblogger Four years ago, I joined a relatively new company called Commerce360 – then a digital agency with a strong focus on search. The company was formed by two serial technology entrepreneurs, Lucinda Duncalfe and Craig Danuloff, with the...
The top 10 'tribal leaders' at SES were: tim_ash copyblogger Better late than never! We're a bit behind on some of our post SES content as we make the final few changes to the new Search Engine Watch (SEW) site.
Case in point, here I invite distinguished CopyBlogger Brian to the table @ SEW Blog. OK, everyone knows the nearly mythological powers of social media to help grow long term site equity. Link building comes to mind immediately to most.
Brian Clark, author of the popular Copyblogger.com, turned to Twitter when searching for software recently. When searchers can't find something on Google, they might turn to another search engine like Yahoo, Windows Live or Ask.
Here’s How to Stop Worrying About Google Once and for All, Copyblogger A class-action lawsuit filed in California against retail giant Target could accelerate the need for those plans, and could potentially have wide implications for online marketers.
Here's How to Stop Worrying About Google Once and for All, Copyblogger Here we've collected today's top news stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web:
Ten Timeless Persuasive Writing Techniques, Copyblogger This next article covers important tips and tactics by online intellectual property attorneys, and legal counsel for the search engines, for both protecting your own copyrighted material and...
Ten Timeless Persuasive Writing Techniques, Copyblogger Here we've collected today's top news stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web: From the SEW Blog:
Writing Headlines for Regular Readers, Search Engines, and Social Media, CopyBlogger Google announces universal search. Once again, we are treated to another paradigm-shifting, earth-shattering, mind-blowing, “OMG – have you seen this!
Writing Headlines for Regular Readers, Search Engines, and Social Media, CopyBlogger Here we've collected today's top news stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web:
If copywriting doesn’t come naturally to you and outsourcing isn’t an option, visit CopyBlogger on the Web for copywriting tips or enroll in a local copywriting class or workshop (check your local community colleges and writer’s guilds).
Seal the Deal: 10 Tips for Writing the Ultimate Landing Page, Copyblogger Want a snapshot of the day's search marketing news? Here we've collected today's top news stories posted to the Search Engine Watch Blog, along with search-related headlines...
Copyblogger While many retailers are engaged in search advertising campaigns and other pay-per-click advertising efforts, some are not going beyond paid search to other complementary tactics. Two such areas where retailers should pay special...
The 5 Essential Elements of Search Engine Keyword Research, Copyblogger Below is a selection of stories posted today to the Search Engine Watch Blog, along with other items we've spotted but not blogged separately:
