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  1. Pre-PPC Strategies For Launching a New Product

    A single woman in her 20s who lives in a big city, blogs for a hobby, and never learned to cook. But in order to use PPC to ask and answer questions about what the market thinks of your offers, you have to already have a product or service ready to...

  2. What 'Quick Win' Metric Can You Identify & Measure For Your Prospects?

    Maybe it's the convenience of not having to shop and cook every day. An entire industry of wellness programs and lifestyle medicine have arisen to help us turn our bad habits into good ones. A startup client of mine jumped into the nutrition and...

  3. Future Forward - Shifts in the Digital Revolution at #SESLON

    An app enables a Jamie Oliver fan who wants to cook like Jamie Oliver to stay within the context of the kitchen rather than leave to use a search engine on a computer in another part of the home. In the opening keynote of SES London on Tuesday...

  4. Google Bringing Wind-Powered Data Center to Oklahoma

    Google's announcement today shows what the most forward-thinking, successful companies can accomplish when they are serious about powering their operations with clean energy," said Greenpeace international senior IT analyst Gary Cook.