SEO News

Conversion Tool

RSS
  1. Search Engine Marketing Checklist for Hotel Marketers

    Review the click and conversion attribution models of paid search traffic in order to maximize the output of paid search marketing budgets For the China market, setup Baidu’s Analytics tool on your website and integrate it with your Baidu paid...

  2. [#SESDENVER] Is LinkedIn a Solution for Brands Tapped Out on AdWords?

    Within one week, the start-up had seen a 24.97 percent conversion and had 390 new leads. Other pitfalls Brady mentioned were flaws in the platform's conversion timing, which is measured in Greenwich Mean Time, and also the fact that LinkedIn doesn...

  3. SEO Is No One-Trick Pony

    More often, you are engaging in an omni-channel approach to building authority, strategically developing content, technical stuff, and optimizing conversion rates as much as you are title tags. Usability/Conversion Rate Optimization

  4. Don’t Forget to Invest in Content (Not Just “Content Marketing”)

    The upselling process becomes a natural part of the site's conversion process and your customer's experience. Content fuels your conversion process. It does so not only in your ability to describe your products and services, but in the calls to...

  5. DoubleClick Adds Optimization, Reporting Tools to Search Commerce Suite

    DoubleClick says native integration with Google Merchant Center means DoubleClick will monitor advertisers' feeds and automatically subdivide existing product groups by product ID, based on the conversion rates of the products in each group.

  6. How FREE Website Call Conversion Tracking From Google Will Benefit You

    If a large percentage of your website sales happen over the phone, this is a huge announcement by Google to offer FREE call conversion tracking. Before Google released website call conversion tracking, I would usually recommend a third-party vendor...

  7. How to Create a Social Media Friendly Landing Page

    Don't ask for anything other than the conversion you need. The desktop versions of Facebook and Twitter have a very similar look and feel, you may find that copy variations that suit the particular channel culture is enough to boost the conversion...

  8. 60% of Consumers Use Mobile Exclusively to Make Purchase Decisions [Study]

    One in four users studied said they utilized a mobile device on the entire path to purchase, from research, to comparison, to conversion. When it comes to shopping, smartphones experienced a 26 percent lift from 2013 as a crucial shopping device...