SEO News

Conversion Page Optimization

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  1. Navigating Secure Search: From Keywords to Content [BrightEdge Share 14]

    When multiple channels contribute to a conversion, who gets credit? Keyword-based optimization is now intent-based optimization, Kasteler said. In fact, he said, you might not even see a keyword in a Title tag today, yet the page is still being...

  2. How to Create a Social Media Friendly Landing Page

    Don't ask for anything other than the conversion you need. The desktop versions of Facebook and Twitter have a very similar look and feel, you may find that copy variations that suit the particular channel culture is enough to boost the conversion...