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  1. How FREE Website Call Conversion Tracking From Google Will Benefit You

    If a large percentage of your website sales happen over the phone, this is a huge announcement by Google to offer FREE call conversion tracking. Before Google released website call conversion tracking, I would usually recommend a third-party vendor...

  2. How to Create a Social Media Friendly Landing Page

    Don't ask for anything other than the conversion you need. The desktop versions of Facebook and Twitter have a very similar look and feel, you may find that copy variations that suit the particular channel culture is enough to boost the conversion...