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Conversion Data

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  1. "Content Performance Marketing" – 3 Steps to Future Success

    Conversion rates The amount of content that’s being created goes hand-in-hand with the amount of data that’s being produced. Look at ways to extract competitor data, so you can get a better picture of how your organic content strategy is performing...

  2. DoubleClick Adds Optimization, Reporting Tools to Search Commerce Suite

    In addition, DoubleClick says bid optimization for Shopping campaigns benefit from up-to-the-minute conversion data, which means brands can use fresher data to more closely track to promotion goals. DoubleClick says native integration with Google...

  3. How FREE Website Call Conversion Tracking From Google Will Benefit You

    Feel free to try it out, get some call conversion data, and then return to your normal phone numbers once you feel you understand what is working and what should be paused or eliminated. If a large percentage of your website sales happen over the...

  4. Navigating Secure Search: From Keywords to Content [BrightEdge Share 14]

    When multiple channels contribute to a conversion, who gets credit? The data is only in 90-day segments, so download and archive, Kasteler said. A month later, Google moved to 100 percent secure search, building on a slow and steady loss of keyword...

  5. Optimizing Search and Digital Marketing With Multi-Channel Attribution Modeling [#CZLSF]

    This would finally result into the report that they’d been waiting for, which answered the question of what impacts the conversion and to what degree. SEM gained 14 percent additional conversion credit because it indexes very high as an introducer...