SEO News

Conversion Adwords Campaign

RSS
  1. 5 Changes You Need to Make for Google Shopping in the Next 2 Months

    To create a Google Shopping Campaign in AdWords, select your chosen campaign and click + Campaign in the Campaigns tab. Many retailers have already started to use Shopping Campaigns with an average conversion rate improvement of 16 percent.

  2. Google Reveals New AdWords Features: App Ads, 'Enterprise' Tools, & More

    Conversion measurement for app ads will provide insights such as installation, re-engagement, and in-app purchases. During a live-stream event today, Google announced three key AdWords updates that will be launched over the next few months – new...

  3. 3 Ways Merging Google AdWords & Analytics Can Improve PPC Results

    Multi-Channel Funnels Reporting With Top Conversion Paths This report will show how different marketing channels contribute to the conversion path. The conversion path will include data from paid search, but also organic, email, direct visits, and...

  4. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    Within AdWords, campaign managers can target specific devices via the GDN. In general, I have found that tablets have weaker conversion rates than PCs. Conversion rates on PCs weren’t as strong as they should have been but tablets were a major issue.