And Peter Himler, founder and principal of Flatiron Communications, Rick Clancy, former senior vice president of corporate communication at Sony Electronics, Jessica Smith, Vice President of Fleishman-Hillard, Rob Key, founder and CEO of...
Lee Odden, Rob Key, the founder and CEO of Converseon, and David Bradfield, senior vice president and partner of FH Digital, discussed "The Changed PR Landscape: What Works, What Doesn't. I've just returned from the PRSA International Conference in...
Mike Moran is leaving IBM after 30 years to take a position in the newly created role of Chief Strategist at social media marketing agency, Converseon. Moran will be involved in the development of Conversation Miner as well as provide consulting to...
Converseon offers a dedicated service to capture and monitor buzz, along with other suppliers listed at the NewPR Wiki. Constantin Basturea, who serves as director of new media strategies at Converseon, knows the landscape well.
Rob Key, president and CEO of Converseon, pointed out the number one reason why marketers should pay attention to using search engines for public relations campaigns. According to Converseon's study of the top 20 search engine listings for the...
According to Converseon's study of the top 20 search engine listings for the BusinessWeek 100 brands in July 2005, 39% of the top search listings were derived from consumer-generated media such as blogs.
Rob Key, President and CEO at Converseon, warned about negative PR tactics. Blending the traditional tools of public relations with innovative search marketing techniques is opening a new avenue of promotion for savvy content providers and site...
Rob Key, President and CEO at Converseon, warned about negative PR tactics. Blending the traditional tools of public relations with innovative search marketing techniques opens a new avenue of promotion for savvy content providers and site owners.
